Challenging times require substantially changed behaviors. Everyone knows the story of the 110-pound mother who can lift the car off of her child because there was a need, and there was no one else around to do it. Well, think of yourself as being that 110-pound woman who there’s no way in regular times you could lift the car, and that’s how you should approach your job every single day. So if you were producing five widgets, the question you should ask yourself is, seriously, how do you produce 500 a day? If you were able to have other projects that you are doing or different impact on customers, how do you raise that impact by a hundredfold?
These times require massive action that’s the right action. If you don’t know how to be in the mastery of the work that you do, Google it. Go home, read a couple of books. Come to a different person, because these kinds of times require those who step in all-in every day. Be that person.